Marketing Manager

Our Company

Technogym is a world-leading brand in wellness and fitness, known for innovative solutions that inspire people to live healthier lifestyles. We are dedicated to excellence, not only in our products but also in the services we provide to our clients and partners. Known all over the world as "The Wellness Company", our goal is to help develop the philosophy of fitness and well-being and turn it into a true lifestyle. To do so, Technogym provides people with gym equipment of the highest quality, together with other services like content and programs. Technogym’s outstanding fitness products are equally chosen by individuals for their home gym equipment, and by large organizations, professional sports teams, and medical centers for our unmatched quality and reliability. This is partly a direct result of the decades of experience gained as the official supplier to nine Olympic and Paralympic Games, from Sydney 2000 to Milano Cortina 2026.  Anyone choosing Technogym is choosing to train on equipment that is designed for all types of users, from beginners to professional athletes. 

Technogym inspires 70 million daily users to train using our innovative & engaging solutions for fitness, sport and health. Established in 1983, Technogym has rapidly grown into a success story of over 2,800 employees at 16 branches, expanding to more than 150 countries. Move with us for a better world! 

Your Role

We are looking for a results-driven, creative Marketing Manager, wIn this position the you will directly support the VP of Marketing and the overall team by ensuring the successful delivery of all integrated campaigns and marketing initiatives for North America.  Reporting directly to the VP of Marketing, North America, you will be responsible for managing all external brand communication efforts, crafting compelling content across digital platforms, social media, and traditional media to engage our target audience and enhance brand visibility across all verticals (B2B & B2C) . This position works out of our Jersey City offices and is on-site 5 days a week. 

Your Impact

• Execute the segment marketing plan, in accordance with the strategy determined by the Marketing Manager/VP of Marketing
• Organize, manage, and staff local marketing events, coordinating and managing all vendors involved
• Track and report on campaign performance and ROI
• Lead full funnel marketing executions across assigned verticals such as Home, Club, Hospitality & Residential, or Health, Corporate, & Performance
• Develop localized campaigns, contents, and initiatives that support channel needs
• Coordinate the creation, management, and distribution of marketing assets for new  promotional campaigns
• Adapt global campaigns to local standards
• Support campaign development across all marketing channels within vertical, ensuring brand consistency across all assets and communications
• Develop and maintain segment knowledge to identify new areas of opportunities

About You

What you should bring:

• 7+ years’ experience in similar role
• Bachelor's degree or equivalent work experience
• Proven success in developing and owning integrated marketing campaigns
• Experience in brand positioning and identity development
• Expertise in digital marketing strategies, lead generation techniques, and project management.
• Excellent communication, presentation, and interpersonal skills,
• Proficiency in market analysis, interpreting data and metrics to inform strategies.
• Experience in managing cross-functional teams and collaborating with product, sales, and other departments to achieve business objectives 
• This position works out of our Jersey City offices and will be required to be on-site 5x/week
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What We Offer: 

• Annual base salary commensurate with experience starting at $115,000
• Comprehensive medical, dental, and vision benefits - eligible first day of employment
• 401k with a company match - eligible first day of employment 
• PTO 

Technogym is an Equal Opportunities Employer

We are an equal opportunity employer and value diversity at our company. We welcome applications from all members of society irrespective of age, sex, sexual orientation, race, religion or belief.

Discover your potential with a career at Technogym, where work means loving what you do, taking on challenges, learning from others, sharing a vision and making it come true