Marketing Manager

Location: 

Bracknell, BRC, GB

Function/Branch:  Marketing
Type of contract:  Permanent Employee

What's on offer

  • Competitive salary (we have nothing to hide, the job postings just do not show this information easily)
  • Annual Bonus Scheme 
  • High-end and up-to-date tools to do the job well 
  • On-site premium showroom (also the staff gym!)
  • 25 days holiday (increasing further with long service)
  • Free parking (headquarters)
  • Free premium Italian coffee (headquarters)
  • Pension and Life Assurance Scheme 
  • Private Medical Insurance 
  • Corporate Wellness Programme and Wellness benefits 
  • Retailer discounts portal and partner benefits 
  • Employee Assistance Programme  
  • Product Employee Purchase Scheme 
  • Comprehensive Induction Programme 
  • Promoting from within is our first priority 
  • Amazing people!

Who we are

Technogym inspires 55 million daily users to train using our innovative & engaging solutions for fitness, sport and health. By promoting the wellness lifestyle of exercise, a balanced diet, and a positive mental approach, Technogym has rapidly grown into a success story of over 2,500 employees at 15 branches, expanding to more than 100 countries and has been selected as Official Supplier to 9 editions of the Olympic Games - from Sydney 2000 to Paris 2024.

If you are a team player with strong relationship skills and an international approach, eager to invest your energy in building dreams, you have the right spirit to join Technogym! You will naturally fit with our culture if you work out and live a healthy lifestyle, are pro-active, determined and digital savvy. Move with us for a better world!

The Role in a Nutshell

We are looking for an enthusiastic and results-driven Marketing Manager who will be in charge of creating, planning, and executing the marketing plan for our largest segment – Club. Working with National chains through to independent boutique gyms, this role offers challenge, fun and variety!  

What you will do

  • Execute the segment marketing plan, in accordance with the Marketing Director, to meets the aims of the company plan
  • Be responsible for initiatives, ideas and achieving targets for new lead generation (digital e-mails, mailouts, campaigns) within the segment
  • Organisation and management of segment event tradeshows, seminars and clinics starting from a clear brief to execution, review and learnings
  • Support customer sell out to promote their facility and, in turn, Technogym products and solutions – supporting with graphics, branding, social media posts, videography and photography
  • Create best practice content to be used on Technogym social media channels – Newsroom blog and LinkedIn
  • Campaign and database management using Salesforce to ensure all data is maintained and consistent with the business objective of effective lead management
  • Manage the marketing budget, provide reporting and analysis to monitor marketing activities and return on investment of initiatives
  • Support the Inside Sales team with campaigns to maximise leads and contacts
  • Develop lead-generating campaigns able to reach new potential customers as well as maintaining existing customers loyalty and interest in Technogym
  • Bring ideas, inspiration, energy and an output focus to the team!

What you will have

  • 5+ years’ experience as Marketing Manager, Trade Marketing Specialist, Marketing Executive or time spent in the field of marketing/communication
  • Degree, preferably in Marketing (CIM qualifications a bonus)
  • Experience/knowledge of running campaigns and large events 
  • Experience connecting with B2B customers to achieve common goals
  • Project and partnership / customer management experience 
  • Knowledge of CRM (preferably Salesforce)
  • Experience/knowledge of fitness and wellbeing market (would be advantageous, but not essential)

Technogym is an Equal Opportunities Employer

Technogym is an equal opportunities employer. We welcome applications from all members of society irrespective of age, sex, sexual orientation, race, religion or belief.
Discover your potential with a career at Technogym, where work means loving what you do, taking on challenges, learning from others, sharing a vision and making it come true!